It could also be the best damn memoir I’ve ever read.
I started reading it during a three-day excursion to Puerto Rico.
My mind was full of dancing clubs, drinks on the beach, scuba in the sun, and girls on the run.
Instead, I was getting a first-rate business education with a dose of the real world from the founding father of Nike.
The billion dollar company Nike. The one that sponsors all of the best athletes in professional sports, Nike.
Although he writes passively, like an average person. Although he speaks of himself as a shy guy. He is, without doubt, a titan. A business “tycoon,” which he tells us, comes from the Japanese word for Warlord.
Perhaps he is a business warlord. Defining and redefining the idea of athletic shoes; Striving for victory against giants of industry. [Read more…]